Transforming Data into Strategic Business Decisions

Ikigai Research delivers actionable insights through comprehensive data analysis and expert research methodologies, empowering your organization to make informed strategic decisions.

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About Ikigai Research

Founded in 2020, Ikigai Research was established with a singular mission: to bridge the gap between complex data and strategic business decisions. The Japanese concept of "ikigai" represents the intersection of what you love, what you're good at, what the world needs, and what you can be rewarded for—this philosophy guides our approach to research and consulting.

Our team of experienced researchers, data scientists, and industry specialists combines academic rigor with practical business acumen to deliver insights that drive measurable results for our clients.

Data Integrity

We maintain the highest standards of data collection, analysis, and interpretation.

Innovative Thinking

We approach each challenge with creativity and forward-thinking methodologies.

Client Partnership

We work as an extension of your team, aligning our expertise with your goals.

Actionable Results

We deliver insights that translate directly into strategic business actions.

Ikigai Research team collaborating

Our Services

We offer a comprehensive suite of research and consulting services tailored to meet the specific needs of your organization.

Market Research

Market Research & Analysis

Our comprehensive market research services provide deep insights into industry trends, competitive landscapes, and consumer behavior. We employ both qualitative and quantitative methodologies to identify market opportunities, assess competitive threats, and understand customer preferences, enabling your organization to make strategic decisions with confidence.

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Data Analytics

Advanced Data Analytics

Transform your raw data into actionable business intelligence with our advanced analytics services. Our team of data scientists employs sophisticated statistical methods, machine learning algorithms, and predictive modeling techniques to uncover patterns, identify correlations, and forecast trends that drive strategic decision-making and operational improvements.

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Strategic Consulting

Strategic Business Consulting

Our strategic consulting services bridge the gap between research insights and business action. We work closely with your leadership team to translate data-driven findings into practical strategies for growth, innovation, and competitive advantage. Our consultants bring industry expertise and analytical rigor to help you navigate complex business challenges and capitalize on emerging opportunities.

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Our Research Methodology

At Ikigai Research, we follow a rigorous, systematic approach to ensure the highest quality insights and recommendations.

Discovery & Scoping

We begin with a thorough understanding of your business objectives, challenges, and research needs through stakeholder interviews and collaborative workshops.

Research Design

Our experts design a tailored research methodology that combines appropriate qualitative and quantitative techniques to address your specific questions.

Data Collection

We gather primary and secondary data using rigorous protocols to ensure validity, reliability, and representativeness.

Advanced Analysis

Our analysts employ sophisticated statistical techniques and analytical frameworks to extract meaningful patterns and insights from complex datasets.

Insight Generation

We transform analytical findings into strategic insights that directly address your business objectives and inform decision-making.

Actionable Recommendations

Our deliverables include clear, practical recommendations prioritized by impact and feasibility to guide implementation.

Why Choose Ikigai Research

Our approach delivers tangible business value through data-driven insights and strategic recommendations.

Accelerated Decision-Making

68%

Our clients report a 68% reduction in decision-making time when equipped with our research insights, enabling faster response to market opportunities.

Enhanced ROI

3.4x

Organizations implementing our strategic recommendations experience an average 3.4x return on their research investment within the first year.

Reduced Market Risk

42%

Our predictive analytics and market intelligence help clients reduce risk exposure by 42% when entering new markets or launching new products.

Customer Satisfaction

+27%

Clients implementing our customer experience recommendations see an average 27% improvement in customer satisfaction scores within six months.

Client Testimonials

Hear what our clients have to say about their experience working with Ikigai Research.

"Ikigai Research transformed our approach to product development. Their comprehensive market analysis and customer insights helped us identify unmet needs that our competitors had missed. The result was a product launch that exceeded our revenue projections by 40% and significantly accelerated our market penetration."

Phyllis Woodburn

VP of Product, TechNova Solutions

"The strategic insights provided by Ikigai Research were instrumental in our successful expansion into new markets. Their thorough analysis of regional preferences, competitive landscapes, and regulatory environments helped us navigate complex decisions with confidence. I was particularly impressed by their ability to translate complex data into clear, actionable recommendations."

Jill Ruiz

Chief Strategy Officer, Global Retail Inc.

"Working with Ikigai Research has been a game-changer for our customer experience initiatives. Their innovative research methodology uncovered critical pain points in our service delivery that internal assessments had missed. Six months after implementing their recommendations, we've seen a 32% improvement in customer satisfaction and a significant reduction in churn."

Joseph Dollard

Customer Experience Director, FinServe Solutions

"As a startup with limited resources, we needed research that delivered maximum value. Ikigai Research provided exactly what we needed—focused, actionable insights that helped us refine our go-to-market strategy and messaging. Their work directly contributed to securing our Series A funding, as investors were impressed by the data-backed market opportunity we presented."

Paula Cooley

Co-founder & CEO, HealthTech Innovations

Featured Case Studies

Explore how our research and consulting services have helped organizations achieve their strategic objectives.

Healthcare Market Entry Strategy

Healthcare Market Entry Strategy

MedTech Innovations, Inc.

A leading medical device manufacturer sought to enter the telehealth market with a new remote monitoring solution. Ikigai Research conducted comprehensive market sizing, competitive analysis, and regulatory assessment across target markets. Our research identified an underserved segment and optimal positioning strategy, resulting in successful market entry and 28% market share within 18 months.

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Customer Experience Transformation

Customer Experience Transformation

Global Financial Services Group

A multinational financial services company faced declining customer satisfaction and increasing churn. Our team conducted journey mapping, sentiment analysis, and competitive benchmarking to identify critical pain points. The resulting CX transformation initiative delivered a 35% improvement in NPS scores, 42% reduction in customer complaints, and estimated $14.5M annual revenue retention through reduced churn.

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Product Innovation Research

Product Innovation Research

Consumer Electronics Manufacturer

A consumer electronics company needed to identify new product opportunities in the smart home market. Ikigai Research conducted ethnographic research, trend analysis, and concept testing with target consumers. Our insights guided the development of a new product category that generated $78M in revenue in its first year and established the client as an innovation leader in the smart home space.

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Retail Expansion Strategy

Retail Expansion Strategy

Premium Apparel Brand

A premium apparel brand sought to optimize its retail expansion strategy across North American markets. Our team developed a predictive model using demographic, competitive, and location data to identify optimal store locations. Implementation of our recommendations resulted in 40% higher first-year sales for new locations and 25% reduction in underperforming store openings.

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150+
Research Projects Completed
85+
Client Organizations
18
Countries Served
92%
Client Retention Rate

Industries We Serve

We work with forward-thinking organizations across diverse industries, providing tailored research solutions to address their unique challenges.

Healthcare & Life Sciences
Medical device manufacturers, pharmaceutical companies, healthcare providers, and digital health startups
Financial Services
Banks, insurance companies, wealth management firms, and fintech innovators
Technology
Software companies, hardware manufacturers, SaaS providers, and emerging tech startups
Retail & Consumer Goods
Retailers, CPG manufacturers, e-commerce platforms, and direct-to-consumer brands
Manufacturing
Industrial manufacturers, automotive companies, aerospace firms, and supply chain organizations
Professional Services
Consulting firms, legal practices, marketing agencies, and business service providers

Ready to Transform Data into Strategic Decisions?

Schedule a consultation with our research experts to discuss how Ikigai Research can help your organization achieve its strategic objectives through data-driven insights.

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Get in Touch

Have questions or ready to start a project? Contact us to discuss how Ikigai Research can support your organization's research needs.

Contact Information

Headquarters
1018 S Gretna Green Way
Los Angeles, CA 90049

Phone
(617) 877-5915

Email
info@ikigairesearch.com

Office Hours
Monday - Friday: 9:00 AM - 6:00 PM PT
Saturday - Sunday: Closed

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